Valentine’s Day 2026 marked Virtue Real Estate Group’s third anniversary—a milestone that reflects more than time in business. It represents a rapid rise as one of the fastest-growing luxury brokerages in Las Vegas.
In less than three years, this family-owned powerhouse has surpassed $200 million in annual sales, grown to nearly 100 agents, and expanded its footprint with the opening of its second office in Henderson—a strategic move signaling the next phase of growth.
That expansion was celebrated on January 7 with a Ribbon Cutting & Grand Opening, bringing together clients, agents, and community members for a first look at Virtue’s continued evolution.
A Vision Built for Scale
After three years of accelerated growth, founders Darin and Susan Marques remain focused on expanding both locally and nationally.
“We’re seeking areas experiencing growth and ready to explore new markets,” said Darin. “My long-term vision is to reach 50 locations. That number has always resonated with me.”
The Henderson location represents more than expansion—it’s a calculated step toward building a national luxury brand with intention and infrastructure.
Built on People, Not Transactions
Virtue’s success extends beyond traditional brokerage operations. It stems from a simple yet powerful philosophy: people over transactions.
“I remind agents that selling someone’s home is not just selling a physical asset—you could be selling 20 years of memories,” said Darin. “It’s more than just pricing it right and putting it on the market.”
This human-first approach defines every client interaction and sets Virtue apart in a competitive luxury market.
A Culture That Drives Performance
At its core, Virtue is built on community, collaboration, and support.
“We’re a team and treat each other as family,” Darin shared. “That’s something we do differently.”
The leadership structure reflects this alignment:
- Darin Marques, Co-founder & CEO, leads vision, sales, and agent development
- Susan Marques, Founder & CMO, oversees marketing, brand strategy, and operations
Together, they’ve built a brokerage that operates with the precision of a large firm while maintaining the culture of a high-performing boutique team.
A Scalable Model for Agent Success
From the beginning, Virtue was designed to solve the four biggest challenges agents face:
- Marketing
- Coaching & mentorship
- Lead generation
- Administrative support
“We designed Virtue to operate like a larger firm. We structured it as if we had 1,000 agents,” Darin explained. “That approach has been very successful.”
Today, Virtue offers fully integrated services—including real estate, property and estate management, and in-house marketing—creating a seamless, elevated experience for both clients and agents.
Relationship-Driven Growth
Virtue agents are known for their discretion and high-touch service, particularly in the luxury space.
The firm hosts an average of 50 open houses per week, a strategy designed to build authentic relationships and trust.
“One of the biggest challenges in real estate is trust,” Darin said. “Being present allows agents to connect face-to-face. It’s a powerful way to build relationships.”
From Vision to Reality
Virtue was born from a simple conversation between Darin and Susan on February 7, 2023—and launched just one week later on February 14.
Starting with 15 team members, the firm has grown to nearly 100 agents, achieving consistent year-over-year growth—even during one of the most challenging real estate markets since 2008.
The name “Virtue” itself reflects the company’s foundation.
“It was simple, memorable, and aligned with how we want to treat people and do business,” Darin said.
What’s Next
With the successful opening of its second Henderson office, Virtue is now preparing for expansion beyond Nevada, beginning with St. George, Utah.
Future growth will focus on:
- New development opportunities
- Strategic market expansion
- Select partnerships and acquisitions
“It’s pretty incredible,” Darin reflected. “To go from an idea on the couch to opening our second office in just three years—I’m excited for what’s ahead.”
A New Standard in Luxury Real Estate
“Luxury at every price point.” Virtue Real Estate Group isn’t just growing—it’s redefining modern luxury real estate.
